Answers to Bottom-Line Questions

Depending upon your needs, these are the important questions our studies can answer for you:

• Who are your customers?
• Who are your competitors?
• How many stores should you open?
• Over what time period should you open them?
• Where should you locate?
• What are the relative physical, economic, and competitive merits of competing sites?
• What is the trade area of a given site?
• What sales volume can you expect for up to five years?
• Using that sales volume, what will your annual P&L look like during the same time period?
• What kind of rent and improvements can you justify?

Analyses You Can Use
All reports and evaluations from DeForest & Company are written in a clear, easy-to-read format that includes illustrative charts, maps, and tables. They give you unbiased, objective analysis along with the supporting data on which the analyses are based.

Put Technology To Work For You

Opening even a single site requires an enormous expenditure of time and capital. Before you invest a dollar in expansion, let our Marketing Research professionals show you how to design a strategy for success.